Balaji Distribution — Vendor Program
Balaji Distribution is the nationwide wholesale arm of Balaji Brands. We put accessory brands in front of the 20,000+ carrier retail doors we already serve — one partner for US distribution, end to end.
Our catalog serves carrier retail nationwide — independent dealers and store groups buying every week. Your products ship from our US warehouses and appear alongside the house brands those stores already order.
Receiving, storage, and order fulfillment from our California and Tennessee warehouses — wholesale orders picked, packed, and shipped by our team.
Your products listed on our storefront with retail-ready content — titles, images, and specs prepared for the US market.
US retail packaging requirements, customs documentation, and the recordkeeping that comes with selling into national retail.
Tell us about your brand and products — five minutes, no documents needed yet.
Our partnerships team reviews your application and walks you through the partner agreement.
Send inventory to our US warehouse; we handle receiving and storage.
Your brand goes live in our catalog and ships to carrier retail stores nationwide.
Applications take about five minutes. Our partnerships team replies by email.